CLIENT | Heineken® Malaysia
A festival within a festival at Heineken® Starclub. Elevate your music experience with panoramic views of the festival and starlit surprises from Malaysians top DJs and producers, only at Heineken® Starclub.
#MeetMeAtStarClub and #LiveYourMusic at Good Vibes Festival.
OUR SERVICES
- Social Media Content & Management
- Influencer Engagement
OUR OBJECTIVES
Create social media buzz ahead of the festival through creative original content and explore engagement via Instastories.
Building awareness on brand activation within festival grounds - Heineken® Starclub.
Encouraging usage of #MeetMeAtStarClub.
OUR STRATEGY
Creating creative content for social media (Instagram, Facebook, Instastories) leading up to and during festival on-ground.
Collaborating with influencers to create engaging content to drive back to brand Instagram.
Collate video content by influencers to be used for Heineken® social media.
DELIVERY
Instagram: @HeinekenMY
Facebook: Heineken Malaysia
RESULTS
Unique designed artwork that represents the brand in a vibrant and relevant way.
Achieved over 30,000 engagements over a month without performance marketing.
Delivered social media strategy and management:
Manage Instagram postings and stories
Curated content (Photography, design & Copy)
Daily Community Management
Weekly Posting
Social Media Reporting
Driving footfall to brand activation at festival grounds.
EXPLORE HOW WE CAN GET MAD TO BRING YOUR BRAND TO LIFE
EXPLORE MORE
Cactus Natural Mineral Water is your Malaysian Ambassador that is of good value, easy on the pocket and is proudly Malaysian Made. Cactus mineral water bottles are produced with state-of-the-art bottling technologies. Its water source is well protected from any kind of pollution with exceptional quality. It is voted by consumers as one of Malaysia’s most trusted brands.