Communication Strategy, Event Management, Influencer Engagement, Content Development, Media & Public Relations, Creative Drop
The Total Protection Pads were coming in with a new design that has stronger ‘Overnight’ cues and as a new innovation, Kotex also wanted to continue the buzz and talkability around the Kotex Overnight Panties.
Seeing as both variations fall under the Night and Protective Guard category - we created a campaign which will allow us to feature both variants seamlessly.
Communication Strategy, Content Development, Creative Drop, Media & Public Relations, Social Media Content & Management
In conjunction with Kotex’s anniversary and celebrating 100 years of championing women progress, Kotex wanted the Limited Edition range to be more than just an exclusively designed pack. So Kotex collaborated and commemorated local icons who are an embodiment of the brand values and have continued to pave the way for women progress in Malaysia.
Creative Drop, Issues Management, Content Development
Media & Public Relations, Issues Management, Creative Drop
Media & Public Relations, Influencer Engagement, Creative Drop
Communication Strategy, Creative Drop, Event Management, Issues Management, Media & Public Relations, Influencer Engagement
Parents want the best for their kids simply because of love, making Cadbury a trusted, quality product and the perfect brand for parents to show their affection. With this in mind, we came up with an overarching campaign titled #CadburyWithLove and created various platforms to bring this concept to life, aimed at cultivating the parent to child bond.
Communication Strategy, Creative Drop, Media & Public Relations
Communication Strategy, Creative Drop, Influencer Engagement, Event Management, Media & Public Relations
What does Cadbury and the Premier League have in common you may ask? Well, for one thing, they both spark joy! Cadbury, the world’s best-selling confectionery brand under Mondelēz International, and leading football authority the Premier League, recently extended their partnership to Malaysia, the first country outside of the UK to do so (go Malaysia!).
