Content Development

Communication Strategy, Community Engagement, Social Media Content & Management, Content Development

Life Goes On with Cactus

Cactus Natural Mineral Water is your Malaysian Ambassador that is of good value, easy on the pocket and is proudly Malaysian Made. Cactus mineral water bottles are produced with state-of-the-art bottling technologies. Its water source is well protected from any kind of pollution with exceptional quality. It is voted by consumers as one of Malaysia’s most trusted brands.

Communication Strategy, Content Development, Influencer Engagement, Media & Public Relations

Mangosteen - From Skin to Soul

Mangosteen is a lifestyle brand with a social aim to alter people's lives by changing the way they live. Mangosteen accomplishes this by devoting 100% of their revenues to empowering the lives of women and children throughout Southeast Asia through carefully selected non-profit organisations.

Communication Strategy, Event Management, Influencer Engagement, Content Development, Media & Public Relations, Creative Drop

Kotex Overnight - Largest Online Slumber Party

The Total Protection Pads were coming in with a new design that has stronger ‘Overnight’ cues and as a new innovation, Kotex also wanted to continue the buzz and talkability around the Kotex Overnight Panties.

Seeing as both variations fall under the Night and Protective Guard category - we created a campaign which will allow us to feature both variants seamlessly.

Communication Strategy, Content Development, Creative Drop, Media & Public Relations, Social Media Content & Management

Kotex Limited Edition with Yuna and Datuk Nicol David

In conjunction with Kotex’s anniversary and celebrating 100 years of championing women progress, Kotex wanted the Limited Edition range to be more than just an exclusively designed pack. So Kotex collaborated and commemorated local icons who are an embodiment of the brand values and have continued to pave the way for women progress in Malaysia.

Communication Strategy, Content Development, Influencer Engagement, Social Media Content & Management, Video Editing & Production

Rexona Presents #MoveItWithRexona

#MoveItWithRexona is an initiative that was sparked during MCO in line with the brand’s global direction to #MoveMoreAtHome.

We worked with Malaysia’s most prolific fitness instructors, Nana Al Haleq and Faiz Ariffin who curated a series of 10 minutes workout routines that helped Malaysians to get up on their feet and #MoveMoreAtHome with Rexona. 

Communication Strategy, Content Development, Event Management, Influencer Engagement, Media & Public Relations

Take Pleasure Seriously at The Magnum Mansion

In conjunction with the launch of Magnum Macadamia Salted Caramel in Malaysia, Magnum has teamed up with three local M-bassadors – Amelia Henderson, Azira Shafinaz and Kittie Yiyi – to bring true pleasure to life in the form of a majestic Magnum Mansion.

Influencer Engagement, Content Development, Communication Strategy, Media & Public Relations

IT'S THE SHIP

Since its inception in 2014, the IT’S THE SHIP brand has grown to become Asia’s largest festival at sea with the highest representation of shipmates from over 88 countries around the world, offering a variety of fun activities, themed parties, and non-stop music – all on international waters sailing from Singapore and China.

Communication Strategy, Content Development, Influencer Engagement

Red Bull X Good Vibes 2014

In an effort to break the mould of usual festival sponsor activation, Red Bull’s activation was going to see entertainment brought OFF the stages and into crowds with pop-up gigs across the festival grounds. Our objective was to maximize the buzz and visibility of Red Bull’s sponsorship and activation at Good Vibes Festival 2014.